Video marketing on LinkedIn (create your C.R.A.Z.Y. video:)

Are you asking yourself what to post on LinkedIn?

This blog post will answer the question for you.

I have been posting my “C.R.A.Z.Y. videos” on LinkedIn in various markets for the past 11 months and this formula has worked best!

The structure of your C.R.A.Z.Y. video needs to follow the V.E.G.C. framework which stands for Vulnerability, Empathy, Gratitude, Call To Action. I advise you to follow this exact order in order to get the best possible result.


  • Part 1: Vulnerability

    • You are a human, so be a human when you talk to your clients – when sending direct messages, answering comments, etc.


  • Part 2: Empathy

      • Put yourself in the shoes of your prospects and try to see their situation.
      • Acknowledge their problems & pains and talk about them.


  • Part 3: Gratitude

    • Express gratitude for your years of experience.


  • Part 4: CTA (Call To Action)

    • Your CTA (call to action) can be one fo the following….
      • OPTION 1: 
        • Invite the prospect to reach out to you (comment, direct message, etc) for support or just to talk (strategy call)
  • OPTION 2:
    • Invite the prospect to request the free resource you’ve created. It can be a guide, a video course, etc. They need to leave a comment or send you a direct message – this is how you get more engaged and better qualified leads in your pipeline.


The key to making your C.R.A.Z.Y. video “convert” is being authentic!

Want Help With The C.R.A.Z.Y. Method?


If you’d like some help implementing the LinkedIn C.R.A.Z.Y.  Method to build a repeatable  client acquisition system for your business…

Sign up for a free C.R.A.Z.Y. Strategy call

As long as you still see this inside this Google Doc, the offer is still available. Book a free strategy call with Tina. Lock in your spot today!